Colton's Corner: Texas State must fight for full media share in order to join Pac-12

One of my favorite western films is Sergio Leone’s “The Good, the Bad and the Ugly”. 

Though the story takes many twists and turns, the basic premise is three men on the hunt for hidden confederate gold buried in a cemetery in Mexico, ending with the now iconic three-way gunfight. 

Over in the world of college athletics, a similar standoff appears – at least from the outside – to be happening between Texas State and the Pac-12 Conference; The conference is in need of an eighth football playing member, and Texas State wants a full share of the media rights pie, which is worth more than triple than what the university makes in their current home of the Sun Belt Conference.