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Saturday, December 13, 2025 at 5:22 AM
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A transformative tradition

From a dress shop in 1966 to a boutique in 2019, Kelly Leinneweber and her mother Marcy McCollum have been at the forefront of women’s fashion in San Marcos for

From a dress shop in 1966 to a boutique in 2019, Kelly Leinneweber and her mother Marcy McCollum have been at the forefront of women’s fashion in San Marcos for 53 years.

McCollum graduated from Texas Tech University in 1958 before she began working on fighter jets at General Dynamics. In 1960, McCollum then moved to NASA, where she calculated trajectories as a female engineer.

“She wasn’t a hidden figure, she was a female engineer at NASA with men around the table,” Leinneweber said.

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