Even as more Americans turn to the used car market for affordable vehicle options, a recent survey suggests that outdated notions about used cars persist.
Consumers not only think that used cars on average are older at the time of sale than they actually are, but also less expensive, according to an Ally Financial survey of more than 2,000 American adults conducted by The Harris Poll.
On average, the survey finds that Americans think the average age of a used vehicle at the point of sale is 6.6 years, but the 2019 Edmunds Used Vehicle Report puts the average age at 4 years. The Ally survey also finds that on average, consumers believe that the average price of a used vehicle is $9,860 when it’s actually more than twice that amount — $20,664 — according to Edmunds.
