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Despite an upward tick in consumer spending on Valentine's Day in recent years, the number of those that say they are celebrating the holiday is down. Freeuse photo

Valentine's Day trends

Whether you love it or loathe it, Valentine’s Day is here. According to the National Retail Federation (NRF), U.S. consumers are expected to spend a record-breaking $20.7 billion – on average, roughly $162 per person – on Valentine's Day gifts this year.  Flowers, candy and dinner dates still make up the most ...

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San Marcos Record

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P.O. Box 1109, San Marcos, TX 78666