In an era when the personal quality of local radio is on the decline, this city can boast that its volunteer-driven station, KZSM, is thriving with its studio in an older building right downtown.
On Thursday, board members, staff and representatives from the San Marcos Area Chamber of Commerce met in front of the radio station at 216. N. Guadalupe and cut a ribbon welcoming the station into the chamber family.
The station has a program schedule of approximately 21 live shows that speaks to the particular music and information that defines the city of San Marcos. With the shift to its new frequency of LP FM 104.1 as of Nov. 1, KZSM.org as a Federal Communications Commission-licensed low power station, it will now have a greater role to play in the communication’s profile of the community. As a 501(c)(3) non-profit corporation, the station may legally accept both corporate and individual underwriting–a status that bodes well for the future.
